About
Find Out More About Us
Who We are ?
Yuge Hermeneutic is a data analytics firm founded in 2020. The founding team that has a collective experience of over 50 years having worked with data across different decades. That’s the point. We were bred in an era where were asked to challenge the limits of human ability to compute with the mechanizations. Given this unique ability, data is a natural fact for us.
Data is a timeless entity, but has in it embedded a perspective that is relevant to a particular time period. Given this the team with its years of experience has built a body of language, codes and ways to bring out the magnificence rooted in data Our unique blend therefore translated demonstrates speed, agility and precision in delivering solutions using data.
All that we do is taps into your business’ data potential and offering solutions that is appropriately relevant. We mine this invaluable asset to extract solutions, identify pathways, explore opportunities and give context to your business. So, if you have a problem to solve or want to identify an opportunity to tap into, we are your one-stop resource.
What do we do ?
With the very fact that you are here, we take that you are seeking way to solve a problem or want help in identifying an opportunity to tap into.
You will agree that businesses don't work on assumptions any more, especially when there is data to give precise insights. That's exactly what we are here to do - use data to offer precise insights.
We understand that each business is unique and thus, so are its problems and so must the solutions. We don’t merely work with, but rather partner with your business to understand your goals and aspirations, to precisely chart out the problems and opportunities that lay in your path.
We apply the broad science of data analytics to give actionable insights
Therefore data map that point towards opportunities and help chart out a sound strategy that will take your business to the next step.
In short, we will make your data work for you.
Whats’ our approach ?
OCD – obsessive compulsive disorder. Often an abnormality sets a better definition than the normal. We are addicted to being hands on. While there is a certain relegation and deputation that has to done, we simply partner. That’s the relationship commitment that we seek from our clients. One that is not a one way road.
Our steps are simple and easy. Countable and definitive
1. Spend sufficient time in understanding the context of your need
2. Identify all possible analytics pathway (well that’s our DNA)
3. Derive a specific model
4. Put it through proof of concept close to real world
5. Demonstrate result (report, presentation)
6. Deploy in your environment
Therefore we do not do a cut and paste. Each time, every time there will be a unique footprint.
How we can help ?
Marketing Analytics:
Understanding new markets, identifying target groups, predicting sales, segmentation, and validation tests – ad testing, proposition measure, celebrity fit, brand price trade off
Retail Analytics:
Shelf matrix, product baskets, recommendation systems, store effectiveness mapping, purchase cycle, consumer shop floor interaction effect, brand presence impact studies
Healthcare & Life sciences Analytics:
Epidemic tracking, prediction systems, bed management, segmentation, optimization of drugs, efficacy studies, new product development cycle, health and lifestyle index mapping , process management studies, patient satisfaction studies
Customer Analytics:
Identify and target customer base, understand and anticipate customer trends, measure the effectiveness of marketing interventions, and gain insights into aspects including pricing, customer behavior and experience.
Manufacturing and Operational Analytics:
Analyzing operational performance to provide real-time insight to streamline operations and maintain cost-effectiveness.
Services
Check our Specific Services
Data Analytics:
Use computational tools including mathematical modeling and predictive analytics to unearth insights relevant to your business goals.
Business Analytics:
Use the insights from data analytics to arrive at varied strategies that your business can apply on the ground.
Images & Video Analytics:
Apply computer vision technology to multimedia data to collect insights applicable in areas including visual surveillance, smart cities, and security.
AI/ML:
Analyse data extracted from and produced by multiple sources and make predictions to make logic-backed decisions.
Facial Analytics:
Use of face detection, facial emotion recognition, and face attribute prediction technology to analyse behaviour and feedback to streamline marketing, consumer engagement and security efforts.
Visualization:
Collect and present usable data in an interactive form and allowing for correlations and prediction
Text Analytics:
Measure large volumes of unstructured textual data including customer opinions, product reviews, and feedback, to identify patterns and trends to support strategic decision-making.
Data Services:
Data repository enabling access to your business’ data anytime, anywhere for quick and easy business execution.
Forecasting:
Accurately predict a trend, demand or behaviour by capturing patterns and correlation from past data.
Team
Our Hardworking Team
Dr M J Xavier
Founder & Director
Doctorate in Management (1984) from the Indian Institute of Management, Calcutta in the year 1984. Specialization in Marketing Analytics and Neuromarketing.Ajit Menon T
Founder & Director
Qualified Psychologist from University of Madras – M Sc. M Phil. Over 20 years experience in Consumer Research, Brand Planning and Data analytics. Specialization in Consumer Behavior-Data Science (Market Research, Branding and Advertising).Sreekanth T
Founder & Director
Over 15 years experience in Information Technology and Production Programming and Technical Experience. Master’s Degree :Electrical and Electronics Engineering, Anna University, Chennai.Contact
Contact Us
Our Address
YUGE HERMENEUTIC PRIVATE LIMITED,
7th Floor, 715-A, Spencer Plaza, Anna Salai, Chennai, Tamil Nadu, 600002
Email Us
ajithkumarmenont@gmail.com
Call Us
+91 7708068610